Not everything that is important can be quantified and measured. But not everything can be identified based on the human instinct side either. A balance must be struck for the clearest vision and best guidance.
The rapid advances in technology have created a huge market for Silicon Valley, and those that piggy-back off of them, to try and turn our homes into something resembling Eureka. But after the events of last week, we've seen exactly how much damage the insecurity of the IoT can do.
One of my favorite aspects of my job is discovering new workflows and new ways of using software in order to accomplish the same task. Systems should be designed to be flexible (to a point) to accommodate some of these different desire paths; it boosts customer satisfaction and loyalty.
Flexibility allows users to use the system in the way that makes the most sense for them, allowing them to quickly finish their tasks and move on to the next thing on their plate. This makes happy users, and happy users are some of the best advocates you can have.